St. X Signs Agreement with BSN SPORTS and Nike

St. X Signs Agreement with BSN SPORTS and Nike

Nike, through BSN SPORTS, will be the official outfitter of Tiger Athletics beginning July 1.

The Athletic Department at Saint Xavier High School has announced that Nike, through BSN SPORTS, will be the official outfitter of Tiger Athletics. The new long-term agreement, which will commence on July 1, 2020, will enhance the St. X athletic brand and give the department a unique identity.

With this deal, all 20 of St. X’s varsity sports will utilize Nike apparel for competition and practices. The agreement also includes numerous incentives in the form of discounts and rewards, along with additional marketing, branding, and promotional opportunities for the entire school.

The agreement was led by Assistant Athletic Director Denny Williams. “Our continued relationship with Nike through BSN SPORTS, will centralize all the ordering of equipment and uniforms for the Saint Xavier Athletic Department. This new agreement will allow us to access custom and stock apparel to outfit student-athletes and coaches. The brand power of Nike will only enhance our presence on and off the playing field and in the community. Past, present, and future Tigers will be proud to wear the green and gold.”

“At BSN SPORTS, we are driven by our mission to save coaches and administrators time off the field or court so that they can impact more lives on it. We are excited to bring this mission to life through partnership with Saint Xavier High School and Nike, and enhance the experiences of St. X coaches, athletes, and families,” said BSN SPORTS President Terry Babilla. “This agreement provides the opportunity to deliver unparalleled service and access to premier apparel and equipment to the entire Tiger Athletics community.”  

St. X families will be able to take advantage of this partnership through discounts and products that will be available through Team Stores, in the Campus Store, online, and more.

About Nike

Nike is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company’s products are sold worldwide and worn by professional football, baseball, basketball, and soccer players, as well as athletes in major collegiate and Olympic sports. For further information, please visit the company’s website at


Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS’ more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS, please visit

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